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Hoodia Gordonii is a flowering plant that belongs to the family Apocynaceae. It is a plant that reaches up to 1 meter in height. It has large purple or tan color flowers with strong smell. It is also called locally xhooba, Ghaap and khoba. It is also known as ‘Queen of the Namib’ and ‘Bushman’s Hat’. Hoodia is found naturally in Southern Africa in the semi-deserts of the countries of Namibia, South Africa, Botswana and Angloa. It is particular to the Namib Desert.